Colt is a global telecoms leader, building the infrastructure that keeps businesses connected. As part of a wider rebrand, they needed a new website that improved the user experience and gave internal teams the autonomy to manage content themselves.

I led the project across strategy, design and build, directing both an internal and external team to rethink Colt's information architecture, rationalise a confusing product naming convention, and migrate content into Webflow across six locales.

I also designed a flexible component library that let regional marketing teams create on-brand pages independently, and worked closely with Colt's brand team to translate their new visual identity into a performant digital experience.

The outcome was a modernised platform that matched Colt's commercial ambitions - replacing a legacy site that was no longer fit for purpose with a scalable foundation built for growth.